Thursday, November 6, 2008

White Gold for Only $189

downhill skier
photo courtesy of Crystal Mountain
from the Michigan Snowsports Industries Association

White Gold is your ticket to a great ski season. The Michigan Snowsports Industries Association (MSIA) is producing their popular White Gold Card again this year. The card allows you to use the slopes one time at each of the 29 ski areas in Michigan that participate in the program.

The card also gives you one free ski or snowboard tune-up at over 40 participating MSIA ski shops.

"The White Gold Card is an exceptional value," says Steve Kershner, MSIA chairman and Snowsports Director at Shanty Creek. "If you paid for a lift ticket at each of these ski areas and brought your skis in for a tune-up, you would be spending over $900."

The card looks like a credit card, divided into squares. Each ski area is assigned to a square and one square is designated for the ski tune-up. The purchaser takes the White Gold Card to the ski area’s lift ticket window, where the square corresponding to that ski area is punched out. White Gold Card skiers are allowed to ski one time at each ski area, midweek or weekend. The card is valid for the entire ski season, except for December 24, 2008 through January 4, 2009. The cards are non-refundable and non-transferable.

Only 400 of these cards are printed each season and they tend to sell out early. If you like to ski or ride and enjoy a variety of slopes and trails, it's a deal.

See Michigan Snowsports Industries Association
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